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Tác giả Thanh Tuyen
Ngày đăng 11/ 06/ 2022
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● Propaganda (noun) /ˌprɒpəˈgændə/ sự tuyên truyền/cách quảng cáo bằng cách truyền miệng
● All the rage (idiom) /ɔːl ðə reɪʤ/ phổ biến, có ở khắp nơi
● Target audience (noun phrase) /ˈtɑːgɪt ˈɔːdiəns/ khán giả/khách hàng mục tiêu
● Marketing scheme (noun phrase) /ˈmɑːkɪtɪŋ skiːm/ chiến dịch quảng cáo
● Digitalize (verb) /ˈdɪdʒ.ɪ.təl.aɪz/ số hóa
Questions |
Answers |
Do you often see advertisements on televisions or on the Internet? |
● Yes! I always see a lot of advertisements when I scroll my Facebook newsfeed. ● Definitely! When I use my laptop, they are available anywhere and anytime. |
Will you often buy the products that are advertised to you on social media? |
● In all honesty, as I see many advertisements, I’m forced to spend more money because what’s advertised is all attractive to me. ● Yes, what’s advertised is often what I care about and I usually buy what’s suggested on my newsfeed. |
What’s the most popular form of advertisement you have seen in recent years? |
● I have never seen anything more common than video advertisements on Youtube and Facebook. They are all the rage now. ● From what I observe everyday, companies are using a lot of propaganda as advertisement. |
Since its creation in 1997, how has social media changed the advertising industry? |
● I think social media has made it so much easier for advertising companies to build marketing schemes for their target audience. ● As a young person, I am not so familiar with advertisement of the 90s, but I think social media has actually digitalized advertisement. There are video ads everywhere online now. |
What do you like about advertisements on social media nowadays ? |
● I like the convenience that advertisements are made for target audiences now, so that we only see what we really want. ● I love the great content of many advertisements these days. They are interesting and creative. |
What don’t you like about advertisements on social media nowadays? |
● There are just too many online scams, which makes me scared of clicking on advertisements. ● Much as I like to watch video advertisements, there are too many low-quality and annoying advertisements on social media nowadays. |
What type of products are often advertised via social media? |
● I think advertiser’s target audiences on social media are mainly young people, so they often advertise products like new phones, new cars, things that young people like. ● On social media, I often see a lot of technology products. I think social media is a good place to advertise them. |
What is the future of advertisement on social media in your opinion? |
● I think social media would provide advertisers with more new ways to attract customers and digitalize their products. ● Advertisers will have to be more creative on social media if they want to attract audiences,which will make advertisements more interestings and fit our needs. |
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